Student Media Programs (SMP) must prepare students for their responsibilities in planning and producing media products that provide news, features, commentary, and/or entertainment delivered through various media products and platforms. SMP must offer meaningful, educational, and leadership opportunities and support for students engaged in these activities and provide an institutional structure under which student media are produced.
As part of the Council for the Advancement of Standards (CAS) suite of Student Media Programs resources, this document conveys the set of specific standards and guidelines that apply to this aspect of higher education. Common to all sets of standards developed by and provided for sale from CAS, they include the embedded CAS General Standards. All standards are broken down into 12 vital areas of operations to which those leading the functional area must attend.